How AI, data, digital screens are powering the future of OOH advertising

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e ink Display in 2025: The Cutting-Edge Trend Shaping America’s Retail Future

The E Ink Kaleido 3 technology is being given an oversized overhaul to make it suited for use in a range of outdoor displays as a low-power solution for companies to opt for in place of conventional display technologies.

Though trackers from the likes of Apple and Tile are undoubtedly useful, they're a bit of a one-trick pony. The PhotoTag – which is currently raising production funds on Kickstarter – not only helps you to locate gear that's wandered off, but can also brighten up a travel bag with a happy snap or colorful art and serve as an address label too.

E Ink isn’t suitable for video, however, and for that, Mor said that Wi-Charge already has an ‘Aircord’ powered LCD display in the market called Wi-Spot. Available in either 7- and 9in sizes, Mor said this was aimed primarily at product adjacent advertising for the retail market.

The operating temperature range is -15°C to 65°C. It uses low power and can operate on renewable energy like solar panels. Designed for digital out-of-home (DOOH) advertising signage, it consumes minimal power and can operate with renewable energy, including solar panels..

“It’s a meaningful moment for us to be working with E Ink again on this innovation challenge, as E Ink was originally incubated at the MIT Media Lab in 1997,” said Hala Hanna, Executive Director of MIT Solve. “Support of this magnitude drives innovation to scale and has a transformative impact. We look forward to working with E Ink to advance critical technology solutions and create a better future together.”

When it comes to the design, you're getting something that looks fairly simple, with the one stand out feature (besides the E Ink display) being a physical QWERTY keyboard. While it looks quite simple, it actually runs Android 14, and you will have access to the Play Store to download all your favorite apps. For the most part, things look pretty good, but you can judge for yourself by checking out the unboxing video.

The 75” E Ink Kaleido 3 Outdoor display offers print-color ePaper designed specifically for Digital Out-of-Home (DOOH) advertising signage market, and it is suitable for outdoor use in varying temperature ranges. It offers dynamic color display capabilities, poster-like visual quality, and a low-carbon and eco-friendly display solution.

The Bigme Hibreak Pro is a unique device, blending smartphone features with an E Ink screen. Available for preorder at $439 as of February 7, 2025, it stands out in a crowded market. But is it the right choice for you?

Agile Display Solutions showcased what it says is the “world’s first self-powered full-colour digital signage solution, designed for use in retail environments” at ISE 2025.

There are paper-like screens that try to deliver a more eye-friendly experience, but until recently, those have been limited to very expensive monochrome E Ink screens. Electronic paper or e-paper displays now do support colors, but they’re still far too few to be usable by most people, especially those that do rely on a bit of color accuracy or at least realism. This peculiar monitor, however, promises the best of both worlds, though what it offers might come at a price, literally.

DynaScan intros range of indoor, outdoor ePaper displays

The HyRead Gaze Pro X has a 10.3-inch E Ink Carta 1300 display with 300 PPI resolution. The built-in front light with individual warm and cool controls ensures perfect display illumination for an optimum reading experience in any external lighting conditions.

World's First ePaper Digital Color InkPoster™: the Zero-Watt Future of Displays

(First Publish: 2024)The Next-Gen Smart Badge: Picksmart Color ePaper for Modern Professionals